ZENDAMA / BRAND ASSETS

For every hand shaping the brand.

ZENDAMA logos, colour, typography and production assets. A shared reference for print partners and packaging designers.

Download the complete brand pack Original SVG · Transparent PNG · sRGB palette · Production notes in 3 languages · Font licences

THE RETAINED IDENTITY

Good taste travels.

An octagonal lattice inspired by traditional windowcraft, paired with delicate Latin lettering. ZENDAMA connects ingredients, makers, places and the table. Preserve the original proportions and breathing room rather than adding decoration.

01 / Logos

One identity. Three compositions.

Choose the emblem, wordmark or horizontal lockup to suit the context. All SVG lettering is outlined; no installed font is required.

Emblem

For small seals, labels, stickers and icons.

Existing original SVG

Wordmark

For front panels and headers where the name leads.

Existing original SVG

Horizontal lockup

For a single signature combining symbol and name.

Existing original SVG

The checkerboard indicates transparency; it is not part of the downloaded file. View white and ivory logos against a dark background.

WHITE / REVERSED

02 / Colour

Warm paper. Two deep inks.

Burgundy and ivory form the core. Deep green is the secondary brand colour; sage, brass and porcelain support backgrounds and details. These are digital sRGB values.

Plum Burgundy

RGB 88 / 41 / 54

Warm Ivory

RGB 245 / 240 / 231

Porcelain

RGB 251 / 248 / 242

Sage

RGB 173 / 185 / 165

Deep Green

RGB 60 / 85 / 76

Brass

RGB 170 / 146 / 112

Ink

RGB 41 / 44 / 37

03 / Typography

Keep the lettering. Make the text readable.

The logo is based on Cormorant Garamond Regular 400. Do not retype it: use the downloaded outlined SVG. Its spacing and proportions are part of the original.

Logo · Latin headlines

Good taste travels.

Cormorant Garamond

Regular 400; Italic 400 also appears in the website’s editorial typography.

Official typeface ↗

Latin UI · Numerals · Supporting text

Aa 0123456789

Manrope

Variable font. It is not a complete Korean or Japanese typeface.

Official typeface ↗

Korean · Japanese serif headings

식탁에서 세계로.

Noto Serif KR / JP

Regular 400. Korean and Japanese sans-serif body text uses the website’s system-font fallback stack.

Official typeface ↗

These typefaces are distributed under SIL Open Font License 1.1. The pack contains licence copies and official sources only. Obtain desktop TTF/OTF from the official projects and check the licence for that version. Font licensing does not transfer rights to the logo.

04 / Usage

Small rules. A considered finish.

¼ × W / W / ¼ × W

Clear space

Allow at least 1/4 of the emblem width. For a lockup, use its embedded emblem width; for a standalone wordmark, 1/2 of the capital height is the working recommendation.

Minimum size

Emblem: 28px digitally / 12mm in print. Proof wordmarks and lockups at a size that preserves their finest strokes. A single dimension cannot guarantee every production process.

Scale and resolution

Prefer SVG for print. PNG exports are 3200px wide for the emblem and 4800px for wordmarks and lockups. At 300ppi that is approximately 271mm / 406mm; actual reproduction depends on process and stroke width.

Background and contrast

Use burgundy, green and black on light grounds; ivory and white on sufficiently dark grounds. On photographs, place the logo in a quiet area.

Please avoid.

Stretching the proportions

Rotating the mark

Adding shadows or outlines

Insufficient background contrast

05 / Applications

On paper. On the shelf.

Applications using the same original assets. These label, sleeve and box studies communicate design direction; they are not dielines, regulatory labels, measured layouts or press-ready artwork.

ZENDAMAGOOD TASTE TRAVELS

Label · One ink

GOOD TASTE TRAVELS

Sleeve · Wordmark-led

ZENDAMA

Box · Space and symbol

06 / Downloads

The right file for the next step.

This pack contains public logos and production guidance only. SVGs are existing vector originals or colour-derived versions; PNGs are new high-resolution renders from those SVGs. Font binaries, internal documents and print dielines are not included.

File manifest · SHA-256 Production notes sRGB palette JSON Adobe ASE · RGB